The Art of Social Enterprise by Carl Frankel and Allen Bromberger (25)

This is a book about business and how we can all conduct business as if people mattered. Wow, what if all businesses operated that way??

This book is mission driven and business as a vehicle for change.

This book is an exciting and rewarding business model driven by the desire to create positive change through entrepreneurial activities. This book includes an overview of this rapidly growing field, as well as proven strategies for success.

This complete guide offers legal expertise without the jargon, and provides deep insight into the many unique challenges and benefits of this singular approach to making good money.  Learn everything that you need to know about the mechanics of social entrepreneurship including how to start-up, strategic planning, operations, and legacy as well as exits.

This book is aimed at emerging as well as established social entrepreneurs, for profit leaders who want to introduce more social responsibility into their companies, MBA students, social inventory and non-profit organizations who want to increase their stability by generating reliable income. This book is a definitive guide to doing well while doing good.

Being an ethicist, I love the idea of doing good. I even like the idea more for businesses. Today it seems that we learn more and more about the corrupt practises of certain businesses.  So, this book is like a breath of fresh air.

I loved this book from start to finish.


About irenesroth

I am a freelance and academic writer. I am currently writing a book called `Fearless Freelance Writers`. Please look out for it soon on this blog.
This entry was posted in Author from Vancouver, Business Leadership, Canada, Good social enterprise. Bookmark the permalink.

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